According to a recent CallRail’s report, calls to local businesses from Google My Business have gone up 61% during the coronavirus pandemic.
Why such an increase in local calls? This is due to the way consumer behaviour has changed. Face-to-face transactions and in-person conversations have transformed into curbside services, online orders, and phone conversations.
The report reveals specifically a 61% increase in calls from Google My Business from January 2020 to July 2020.
This chart and analysis on local businesses using GMB give a clear picture of how the buying process shifted as the world entered lockdowns all the way through to gradual reopening.
Why did it change since covid?
Google My Businesses is the ideal way to find whether a business is reopened or changed its opening hours. This is the main reason for the GMB call volume surge.
LINKS IN VIDEO
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