This is a portion of Paid Search Podcast episode 311 titled “Click Share Column Deep Dive”. In this clip, Chris and Jason share strategies to help increase your click share in Google Ads.
Remember, you need to get impressions before you can get clicks. Even if you have a high impression share, your click share may still be lower. If you’re managing Shopping ads, remember that multiple Shopping ads from the same advertiser can show at the same time.
Remember, you need to get impressions before you can get clicks. Even if you have a high impression share, your click share may still be lower. If you’re managing Shopping ads, remember that multiple Shopping ads from the same advertiser can show at the same time.
About click share – https://support.google.com/google-ads/answer/6299696
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